"Hoopla, by the co-author of the bestselling Yarn Bombing: The Art of Crochet & Knit Graffiti, showcases those who take the craft of embroidery where it's never gone before, in an astonishing full-colour display of embroidered art. Hoopla rebels against the quaint and familiar embroidery motifs of flowers and swashes, and focuses instead on innovative stitch artists who specialize on unusual, guerrilla-style patterns such as needlepoint nipple doilies and a ransom note pillow; it demonstrates that modern embroidery artists are as sharp as the needles with which they work."